Fresh Fish Daily From Lowestoft
Every morning Alex sources an exceptional range of fresh, smoked, and shellfish from trusted Lowestoft wholesalers who buy directly from UK boats and markets. The result is top-quality seafood with unbeatable freshness and flavour.
From filleting to preparing fish to order, Alex combines good knowledge, great humour, and genuine passion for quality to give every customer first-class service.
Whether you’re after a mid-week favourite, something special for the weekend, or inspiration for a new recipe, you’ll find outstanding choice and expert advice right from the counter.

At 4-fish, we bring the best of Britain's coast straight to Norfolk.
Why Fish Matters.

Fish is one of the highest-quality, most naturally nutritious foods you can put on your plate—rich in protein, Omega-3 oils, and linked to better heart, brain, and general health. But not all fish is equal. In a world where convenience often means pre-packed, mass-produced portions wrapped in plastic, the true quality of seafood can be lost long before it reaches your kitchen. At 4-Fish, we source directly from trusted local suppliers who share our commitment to freshness, responsible fishing, and exceptional standards. Every fillet, every whole fish, every smoked or shellfish product is selected with care and brought to you at its best.
Fish is good for you—and ours is better than most.
01
Fresh Fish
There’s nothing quite like fresh fish — bright eyes, firm flesh, clean scent, and flavour that speaks for itself. Every morning we collect a wide selection from trusted Lowestoft wholesalers who buy directly from UK boats, ensuring our customers get seafood at its very best. From cod and haddock to whole fish and seasonal specials, freshness is the foundation of everything we do.
03
Smoked Fish
Traditional smoking is an art—and great smoked fish is unmistakable. Rich, fragrant, and full of depth, our smoked products come from expert East Coast smokers who use traditional methods to bring out incredible flavour. Whether you’re looking for classic smoked haddock, silky smoked salmon, or something a little different, these are products that elevate any meal
02
Shell Fish
Sweet, succulent, and packed with character, our shellfish selection brings a taste of the coast straight to your kitchen. From plump prawns and tender scallops to mussels, crab, and seasonal surprises, each item is chosen for freshness and quality. Perfect for simple suppers, weekend treats, or show-stopping dishes, shellfish offers endless possibilities. Explore the range and find new ways to enjoy these seaside favourites.
04
Deli Section
Our Deli selection brings together carefully prepared fish products that offer convenience without compromise. From rich smoked fish pâtés and traditionally cured favourites to ready-to-eat seafood classics, everything is chosen for flavour, quality, and balance. We work with trusted producers and prepare items using simple ingredients, allowing the fish to remain the star. Ideal for quick meals, light lunches, sharing platters or something a little different.
Get in touch or pre-order
Please use this form or text to contact us or pre-order from any of our locations. Or call Alex on 07598 245274
Find us:
Wednesdays & Saturdays
A & G Meales,
Wayford Nurseries, NR12 9LJ
What 3 Words: exits.indicates.steam
Thursdays
Beeston Garden Centre
N Walsham Rd NR12 7BY
What 3 Words: kick.alive.tins
Fridays
Green Pastrures Garden Centre
Mill Rd, Bergh Ampton,
Norwich. NR15 1BQ
What 3 Words: ramble.grow.encodes




